9 Tips For Writing Great Business Website Content
You may be wondering how writing for the web is different than other types of writing. Website content creation is an art form all its own because unlike print materials, web visitors prefer to skim…
Business
9 LinkedIn Hacks That Will Help You Boost Sales
Many small-business owners don’t realize how powerful LinkedIn is as a networking tool. Your LinkedIn profile is being seen by people even if you’re ignoring it. “Your profile is the front door to your world. When people…
8 Rules To Achieve The Best Customer Service
If you’re a good salesperson, you can sell anything to anyone once. But it will be your approach to customer service that determines whether or not you’ll ever be able to sell that person anything else. The essence…
How to Productize Your Services
I found that selling services to SMEs may be difficult if they are open-ended. When you put them in priced-bundles, they seem quicker and easier to sell off. A few examples: Monthly bookkeeping bundle –…
Making Your Service Easier To Sell
How important is it that your services be easy to sell? Wouldn’t it be even better if they were easy to buy? Imagine the possibilities if each time you spoke with a prospect, they said, “I…
10 Social-Media Trends to Prepare for in 2018
In the past year, a number of significant stories involved social media: Facebook lured Snapchat users to Instagram, the president of the United States communicated official policy positions in 140 characters and Apple announced plans to alter the way…
5 Business and Life Lessons From The Story ‘A Christmas Carol’
Ebenezer Scrooge is a fictional character of Charles Dickens’s 1843 novella, A Christmas Carol. A Christmas Carol — the story of the penny-pinching and cruel Ebenezer Scrooge who, thanks to some ghostly intervention, wakes up on…
8 Ideas For A Memorable Christmas Celebration At Work
At this time of year, cheer and warmth fill the air and anticipation sets in as we anxiously await spending time with friends and family. Many workplaces get into the spirit of the season by…
The Starter Guide to Facebook Groups for Business
Initially as an alternative to forums and to create more community amongst its members, Facebook created Facebook Groups. These sub-groups within Facebook can be created by any individual or business on Facebook. They allow you…
The Best Way to Impress Smart Investors
Today’s answer to the question “What’s the best way to pitch a startup idea to investors?” is written by William Vanderbloemen, founder and CEO of Vanderbloemen Search Group. Pitching an idea to an investor is serious…